For brands with serious ambitions
MEET US AT THE ONLINE STORE TRADE SHOWS
- March 25 & 26, 2026
- Tickets available
Launch campaigns faster
We’ll be at the Webwinkel Vakdagen on March 25 & 26
At the Webwinkel Vakdagen, our focus is on The CX Formula: Ambition + CX = Success². Your ambition, combined with smart marketing automation and strong collaboration, forms a solid foundation for scalable growth. During our big talks in the lecture halls and small talks at the Deployteq booth, we’ll show you how this formula works in practice. From email trends and AI to real-world case studies demonstrating how data, technology, and personalization work together to deliver better results. Stop by the Deployteq booth, discover how your ambition can grow into Success², and brainstorm with our scientists about the next step in your CX strategy.
Our Big Talkers
Schedule for our Big Talkers
Join one of our Big Talks in the lecture halls and discover how to use marketing automation and AI more effectively. Be sure to arrive on time—the halls fill up fast!
Wouter Vos
The AI Revolution in Automation
- Thursday
- 1:15 PM – 1:45 PM
- Lecture Hall 8
The future of e-commerce is hyper-intelligent. Clever Strategy and Friday Digital Agency are combining their expertise to show you how the combination of AI, the “Golden Record,” and marketing automation is fundamentally transforming the customer experience. No vague visions—just concrete case studies and proven strategies for achieving immediate results with marketing automation and personalization. Discover how to go from chaos to 300% more relevance!
Dana Rhoades
Figo Pet and AI in Marketing Automation: From Isolated Experiments to Structural Impact
- Thursday
- 2:45–3:15 PM
- Lecture Hall 6
You’re probably already using AI. It’s handy, sometimes impressive, but also somewhat isolated. Because when does AI become more than just a tool and start to actually take over tasks in your marketing process? Many teams sense that this is where the real value lies, but struggle with the question of where to start. At Figo Pet, they asked themselves that question and deliberately chose focus over large-scale experimentation.
Our Small Talkers
Schedule for our Small Talkers
Stop by our booth for a 15-minute chat with one of our specialists. Find out what we’ll be discussing and sign up for the talks that interest you.
- Wednesday & Thursday
- 11:00 a.m. – 11:15 a.m.
- Deployteq Booth
Wouter Vos
Greater relevance for your target audience with CRM
Relevance isn’t achieved by communicating more frequently, but by responding more intelligently to behavior and context. Wouter demonstrates how to use CRM data to create personalized communications that feel natural to the customer—and demonstrably drive better conversion rates.
- Wednesday
- 1:30 PM – 1:45 PM
- Deployteq Booth
Martijn Ketting
A flying start with Deployteq and AI
In this quick chat, Martijn shows you how to use Deployteq to quickly build emails and campaigns and seamlessly integrate AI through the data model, webhooks, and the API. It’s ideal for anyone looking to combine speed with scalable marketing automation—even for multilingual communications.
- Thursday
- 4:00 PM – 4:15 PM
- Deployteq Booth
Ibe de Vries
A flying start with Deployteq and AI
In this quick chat, Ibe demonstrates how to use Deployteq to quickly build emails and campaigns and seamlessly integrate AI through the data model, webhooks, and the API. It’s ideal for anyone looking to combine speed with scalable marketing automation—even for multilingual communications.
- Thursday
- 1:00 PM – 1:15 PM
- Deployteq Booth
Martin van Kranenburg
Writing for the Brain & From SEO to GEO
Known for his book *Writing for the Brain*, Martin shows you how to write copy that truly resonates and converts, using ChatGPT as your second marketing brain. He also takes you through the shift from SEO to GEO and explains how to stay visible in a world of AI search engines.
Clever representatives
Who you'll meet at our booth
Do you have a specific question, or would you just like to brainstorm about your approach? At booth 162, you can meet all our experts and easily schedule an appointment to discuss your issue. That way, you can be sure we’ll have plenty of time for you.
Kjeld Piek
CEO
Martijn Ketting
Marketing Team Lead
Jasper van den Broek
CTO
Fleur de Potter
Client Success & Project Manager
Ibe de Vries
Campaign Developer
Wouter Vos
Strategy Director
Find your answer
Questions and Answers About the WWV
What exactly are the Webwinkel Vakdagen?
The Webwinkel Vakdagen (WWV) is the largest e-commerce event in the Benelux. Two days packed with inspiration, practical workshops, and exhibitors in the fields of e-commerce, marketing, and digital innovation. We’ll be there again this year.
Do I have to pay for a ticket?
No, admission to the Webwinkel Vakdagen is free. Clicking this link will take you to the official WWV website, where you can register for free.
Where can I find Clever Strategy during the WWV?
You can find us on the exhibition floor at booth 162, the Deployteq booth. That’s where we’ll be hosting our “small talks,” and you can chat with us directly about your email strategy, AI challenges, or growth plans. We’ll also be presenting two “big talks” in the lecture halls. Check out the full program above and plan your visit.
Do I need to register in advance for the talks?
You don’t need to register separately for the big talks in the lecture halls—you can just drop in with your free WWV ticket. Be sure to get there early, though, because the lecture halls fill up quickly. For our small talks at the Deployteq booth, you can register via this page. That way, you’re guaranteed a spot, and we’ll send you a reminder so you don’t miss the session.
Can I just drop by, or do I need to make an appointment?
You’re always welcome to drop by the Deployteq booth anytime. If you’d like to make sure we have plenty of time for you, please schedule a time slot in advance using the booking tool on this page.
Is this relevant to my industry or company size?
Absolutely. We work with B2B, B2C, e-commerce, and retail companies. Our talks and discussions are practical and applicable, whether you’re just starting out or already have a well-established marketing team.